With today’s technology, it’s easier than ever for photographers to create images that are not only breathtaking but also ignite our sense of wonder. Often, this is through photo manipulation in programs like Photoshop. But photographer Mathias Fast has recently introduced a fantastic photography hack that will give your images a fantastical, ethereal feel without you having to know your way around a computer.

(Although it helps.) He simply uses his phone screen to add a reflective element to an image that makes an otherwise grounded composition feel like it’s floating.

There are a number of benefits to this clever photography trick, which requires nothing more than a smartphone and DSLR camera. “By using a phone screen as a reflective surface,” Fast explains, “it is possible to cover up unsightly elements, add intrigue, and make an image that much more interesting.” (Source: mymodernmet.com)

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.

It is. In fact, “constant” internet usage among adults increased by 5% in just the last three years, according to Pew Research. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing isn’t as effective as it used to be.

Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means you need to meet them where they are already spending time: on the internet. (Source: blog.hubspot.com)

New to graphic design? You’re in the right place. Discover the most crucial skills, tools, and techniques for graphic designers today, and which courses you need to kick-start your career. Learn about the importance of planning and sketching, and tap into your inner creativity with a couple of brainstorming techniques.

Explore the building blocks of design—color, typography, and layout—and the main goals of projects like logos and other common design jobs, so you step off on the right foot. Then find out how to get started with essential design software, including InDesign, Photoshop, Illustrator, and more.

Then find out how to get started with essential design software, including InDesign, Photoshop, Illustrator, and more. Finally, get tips on digital output options and how to navigate a print job successfully so you have a flawless execution.
(Source: lynda.com)